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Advertising Glossary (Espanol)

A B C D E F G H I K L M N O P R S T U V

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• El Mensaje Clave

• El Objetivo

• El Objetivo que Valora los Puntos

• El Objetivo que Valora los Puntos (TRPs)

• El Perfil del Mercado del Objetivo

• El Plazo de espera

• El Punto

• El Título

• El Talento

• El Tema

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